It was 2.4 billion euros. A proud amount, which many a company would like to achieve as turnover per year. But it was not a turnover, it was a fine from the EU for the fact that Google had once again favoured itself over the years, to the detriment of others. It was about the preferential treatment of Google Shopping search results in the hit list. The EU put a stop to this. Since then, these ad spaces have been released for price comparison portals of all kinds. Online retailers can now profit from this.
Read moreCSS Google Shopping – is this the future of online retail?